News

Learn more about PopSole’s extensive research related to foot pain and injuries.

From operating room to market: How two Pitt professors turned foot pain research into startups

Beth and Jeff Gusenoff are used to solving problems together. The husband-and-wife duo, who work…
For Beth and Jeff Gusenoff, Innovation is a Family Affair

For their relentless dedication to achieving impact through commercial translation of their ideas, the Gusenoffs…
PopSole Puts Best Foot Forward

Pitt duo launces innovative shoe insert to help people with foot pain...
Learn about Drs. Gusenoff Pioneering Projects in the UPMC Physician Journal

In this UPMC Physician Journal feature, witness the unique collaboration of husband and wife team…
Startup Check-in: Push2Spin

When it comes to collaborative innovation, Jeff and Beth Gusenoff have worked hand in glove,…
A Closer Look at a Novel Device for Foot Offloading

Inspiring adherence to limited weight-bearing restrictions is a challenging and constant frustration for medical providers.…
How CMI Support Helped Turn an Idea into PopSole®

Co-CEO’s of PopSole®, Dr. Jeffrey Gusenoff, MD, and Dr. Beth Gusenoff, DPM, share the story…